Privacy Policy

1. Introduction

Lumecase ("we", "us", "our") is a watch repair workshop located at 91 Phaholyothin Road, Chatuchak, Bangkok 10900, Thailand. We operate the website at lumecase.biz.

We take the privacy of visitors and clients seriously. This policy describes what personal data we collect, how we use it, how long we keep it, and the rights you have over it. It applies to data collected through our website, contact forms, and direct communications.

If you have any questions about this policy, you may contact us at [email protected].

2. Data We Collect

We collect only what is reasonably necessary to respond to your enquiry and provide our services. This may include:

• Contact details — your name, email address, and phone number, when provided through our contact form or by direct communication.
• Service information — details you share about the watch you wish to have serviced, to help us assess the work.
• Technical data — your IP address, browser type, pages visited, and session duration, collected automatically when you visit our website.
• Cookie data — preferences and usage signals stored in your browser via cookies (see Section 5 below).

We do not collect sensitive personal data such as payment card details directly on this website. Any payment arrangements are handled separately.

How We Collect Data

• When you complete and submit the contact form on our website.
• When you send us an email or call us directly.
• Automatically through cookies and analytics tools as you browse our site.

Legal Basis for Processing

Under Thailand's Personal Data Protection Act B.E. 2562 (PDPA), we process your data on the following bases:

• Contractual necessity — to respond to service enquiries and carry out repair work you request.
• Legitimate interests — to improve our website and understand how visitors use it, in a way that does not override your rights.
• Consent — for optional cookies and any marketing communications, where you have actively agreed.

Retention Periods

Contact enquiry records are kept for up to 2 years from the date of your last interaction with us, after which they are deleted. Service records relating to completed work are retained for up to 5 years for accounting and warranty reference purposes. Website analytics data is retained for up to 26 months.

3. How We Use Your Data

We use the information we collect for the following purposes:

• To respond to your enquiry and communicate about your watch repair.
• To schedule, carry out, and document the service you have requested.
• To send a written condition note or service summary after work is completed.
• To improve the website content and user experience based on aggregated analytics.
• To comply with legal obligations under Thai law.

Marketing Communications

We do not send unsolicited marketing emails. If you have made an enquiry or used our services, we may occasionally send you relevant information about our work — only with your consent, and you may withdraw that consent at any time by contacting [email protected].

Data Sharing

We do not sell, rent, or trade your personal data. We may share data with trusted third-party service providers — such as analytics platforms and cloud storage — that help us operate our website. These providers are bound by data processing agreements and may not use your data for their own purposes. We may also disclose data where required by Thai law or a court order.

4. How We Protect Your Data

We use reasonable technical and organisational measures to safeguard your information:

• Our website is served over HTTPS with TLS encryption in transit.
• Access to personal data is restricted to staff members who need it to carry out their work.
• Third-party services we use are selected for their data security standards.
• We review our data handling practices periodically.

In the event of a data breach that is likely to affect your rights, we will notify you and the relevant authority in accordance with PDPA requirements, without undue delay.

5. Cookies

Our website uses cookies to support basic functionality and to understand how visitors use the site. Cookies are small text files stored in your browser. We use the following categories:

• Essential cookies — necessary for the site to work correctly; these cannot be disabled.
• Analytics cookies — help us understand page visits and usage patterns; optional.
• Marketing cookies — used for advertising relevance; optional.
• Preference cookies — remember your settings; optional.

You can review and adjust your cookie choices at any time on our Cookie Policy page.

6. Your Rights

Under the Thailand Personal Data Protection Act B.E. 2562 (PDPA), you have the following rights regarding your personal data:

• Right to access — you may request a copy of the personal data we hold about you.
• Right to rectification — you may ask us to correct inaccurate or incomplete data.
• Right to erasure — you may request that we delete your data, subject to any legal retention obligations.
• Right to data portability — you may request your data in a structured, machine-readable format where technically feasible.
• Right to object — you may object to processing based on legitimate interests.
• Right to withdraw consent — where processing is based on your consent, you may withdraw it at any time without affecting prior processing.
• Right to lodge a complaint — you may raise a complaint with the Office of the Personal Data Protection Committee (PDPC) in Thailand.

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

7. Third-Party Links

Our website may contain links to external sites for reference purposes. We are not responsible for the privacy practices of those sites and encourage you to read their policies separately. A link from our site does not indicate endorsement of any external content or its data practices.

8. Children's Privacy

Our services are intended for adults aged 18 and over. We do not knowingly collect personal data from persons under the age of 18. If you believe a minor has submitted data through our site, please contact us and we will remove it promptly.

9. Changes to This Policy

We may update this policy from time to time as our practices or the law changes. When we do, we will revise the "Last Updated" date at the top of this page. We encourage you to review this page periodically. Continued use of our website after any changes constitutes acceptance of the revised policy.